September 2019 - Yo, Laura likes:

Why Video Advertising Still Thrives

Post Author:Laura Guerra
Post published:September 5, 2019
Post Category:Digital Marketing / Uncategorized
Post Comments:30 Comments

Video advertising thrives and remains so popular because of 3 main reasons: (1) videos are the type of post that gets the most engagement from consumers, (2) video ads can…

Gen Z Consumers are the Future of QSR

Post Author:Laura Guerra
Post published:September 3, 2019
Post Category:Brand Management / Consumer Behavior / QSR Industry
Post Comments:127 Comments

McDonald's is a leader in the QSR (quick-service restaurant) industry. They're a multi-faceted brand that offers an array of products for different types of consumers. That includes people that yearn…